By 2025, experts predict an 80% increase in online wholesale sales.
Wholesale trade is transforming into B2B e-commerce, wholesale companies are forced to adapt and introduce new business processes and tools into the company’s work, otherwise will lose their market and customers.
B2B-FAIR enables suppliers of wholesale goods: manufacturers, distributors, associations and unions — start selling online at minimal cost. You can create a full online product catalog for free and instantly start receiving orders from new customers. Customers can also take advantage of additional services financing, logistics, supplier search, promotion for business development and entering new foreign markets.
B2B-FAIR is important to develop the wholesale trade market and help companies easily go through the process of cross-border digital transformation without destroying established and familiar business processes, therefore the platform does not interfere with the terms of the transaction, does not take a commission on the sale, the supplier and buyer have direct contacts with each other
Practical tips:
Quality and complete description of the product:
The description should be clear, accessible and attractive. Provide the most complete information about the product, including materials, dimensions, color, etc. The buyer specifies certain words in the search bar and it is by these words that he will be able to find your products.
Bet on visual content
Statistically, users respond well to high-quality photos and infographics. It is recommended to add at least 3-5 images of the product from different angles; you can also use the scheme “photo on a neutral background + aesthetic photo in the interior + useful infographics.” To improve the quality of your photo, you can use the service of removing the background or creating a white background. The “Premium” package includes the function of creating your own branded store, where users can present the main new products, discounts and popular products in the form of a bright and convenient catalog in the window. You control both the content and design, and customers love it: the storefront creates a unique space where it’s easy to navigate, and your products don’t mix with competitors’ offerings.
Take advantage of beginners
New product cards are placed at the beginning of the search results, thereby ensuring maximum impressions. This must be used to earn ratings, reviews and loyal customers from the very first days.
Communicate with customers
Nowadays, buyers prefer “living” brands, so answer any questions promptly - the purchase often depends on this - and do not ignore reviews. Feedback, even a positive review, increases customer loyalty, maintains the image and helps to be better remembered. You can ask for customer feedback after receiving the product. Correct and friendly responses to negativity also build the image of your brand, and also influence the purchasing decisions of future customers, who will specifically filter reviews based on low ratings. B2B-FAIR provides a free online chat with customers.
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